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BRANDING FOR AN INCONVENIENT TRUTH.

Convenient for Who focuses on shedding light on the items that may be convenient for us, but not so convenient for marine life.

Often branding in the sustainability sphere makes overuses leaf motifs and the colour green. We wanted to create a logo that communicated this concept in a fun, bold way.

Simplistic line elements and a pink colour palette allow this branding to stand out from the crowd.